by The Shadow » Tue Jul 01, 2014 12:43 am
Amazon isn't normally 50% MSRP on Criterions, generally Amazon is no lower than 55% to 60% depending on the title. For example, the typical Amazon price for Criterion's release of Gojira/Godzilla:KOTM is about $25, half of MSRP would be $20.
Right now, Amazon is likely lowering (or has lowered) the prices of their Criterion offerings to be in line with Barnes & Noble's sale.
Who knows what evil lurks in the hearts of men?