Universal Pictures and Hasbro Sign Strategic Partnership

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[MekaGojira3k]

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[The Shadow]

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[jellydonut25]

It was only a matter of time before a God of War movie happened. Just like it's only a matter of time before Halo actually happens as well...

Multi-BILLION dollar franchises like these aren't going to be relegated solely to the world of video games, they will want to squeeze every single penny.

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[Gargantuan Gargantua]

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The Universal chairman at The Hollywood Reporter's Power Lawyers breakfast: “If you’re making something nobody wants to see, no matter how you flog it, nobody will want to see it."

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[quote=" NIKKI FINKE"]
- The studio recorded Universal’s fastest ever climb to $1 billion at the international box office in May 2013.

- Universal has topped the box office on four major holidays over the past year: Christmas Day, Martin Luther King weekend, Memorial Weekend, and this recent Fourth Of July holiday.

- Even before Les Misèrables was released on Christmas, Universal in 2012 marked its best year at the worldwide box office in the studio’s 100-year history with global theatrical grosses exceeding $2.927 billion even with Battleship. Universal broke its domestic record ($1.127 billion) in October and surpassed its international record ($1.716 billion) on December 21.

- Fast & Furious 6 opened #1 in 65 territories and became Universal’s biggest opening ever in 51 of those markets, including North America. My sources say that, even with a net cost of approximately $180M (negative cost of $200M with production benefits of $20M), it’s “still a great piece of business that will easily pass $725M and could even reach $800Mâ€

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THR:

The Universal film chief reveals the strategy behind a $3.8 billion deal, why having two animation studios will benefit both, Illumination chief Chris Meledandri's uncertain role and how he plans to keep distinct cultures intact.

Variety:




TheWrap:

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As the man behind those secretive pets, chattering minions and the villainous Gru, THR's Animation Producer of the Year has made Illumination Entertainment — next up with 'Sing' — a major player in less than a decade.



"Our comedies have a little bit of an edge; they are not saccharine," says Janet Healy, photographed Nov. 10 at the Illumination office in Paris.

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[O.Supreme]

I have no idea why, but this sounds intriguing...Still I'm surprised. McD's is usually very protective of their brand, as they really don't need any product placement in movies. I don't think they've been mentioned in a movie ever since Mac and Me .

[klen7]

[lhb412]

Fascinating story, I read up on this last year. Of course, this isn't actually a Hasbro certified 'Monopoly Movie,' but it has to be one of the few legitimately interesting takes to make the property into a movie.

If you think about it, Night of the Demon is kind of like a Chutes and Ladders movie...